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FinancialsIncentives Come Out Swinging This YearIncentives Come Out Swinging This Year
New light-vehicle sales should hit 16.8 million units this year, says National Automobile Dealers Assn. Chief Economist Paul Taylor. He was ready to forecast fewer sales than that. Then auto makers kicked off 2004 with a new round of incentives. I would have predicted a smaller number had I not seen that surge of incentives, says Taylor. Manufacturers are bringing incentives to market earlier this
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