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Buick Taking Cues From Cadillac Revival Buick Taking Cues From Cadillac Revival

General Motors Corp. will borrow a page from Cadillac's playbook as marketers try to resuscitate the Buick brand. As with Cadillac, which developed a cult-like following the introduction of its second-generation Escalade fullsize SUV before launching the highly praised CTS sports sedan, Buick will try to capitalize on the popularity of its Enclave cross/utility vehicle ahead of the redesigned LaCrosse

byJames M. Amend

Feb 1, 2009

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1 Min Read

GM Taps LG Chem for Chevy Volt Battery GM Taps LG Chem for Chevy Volt Battery

byJames M. Amend

Feb 1, 2009

1 Min Read

Exec: We Never Finished Job with Saturn Exec: We Never Finished Job with Saturn

byJames M. Amend

Feb 1, 2009

1 Min Read

Captive Lost, Hope Gained Captive Lost, Hope Gained

Feb 1, 2009

1 Min Read

Chevy Camaro Is Coming; Pontiac G8 Sport Truck Nixed Chevy Camaro Is Coming; Pontiac G8 Sport Truck Nixed

Feb 1, 2009

1 Min Read

Financing Firm Free to Roam as GM Ends Its Long-Time Exclusive Ties with GMAC Financing Firm Free to Roam as GM Ends Its Long-Time Exclusive Ties with GMAC

Feb 1, 2009

1 Min Read

Can Anyone Handle the Truth?

Can Anyone Handle the Truth?

Opel’s Version of Volt Geneva Bound; Cadillac Kills XLR

Opel’s Version of Volt Geneva Bound; Cadillac Kills XLR

GM Exec: Loan Debates Suggest Auto Industry More Highly Regarded in Europe

GM Exec: Loan Debates Suggest Auto Industry More Highly Regarded in Europe

byJames M. Amend

GM Adjusts Production Again at Cost of 2,000 Jobs in Michigan, Ohio

GM Adjusts Production Again at Cost of 2,000 Jobs in Michigan, Ohio

GM Draws Support From Chevy, B-P-G Dealers for Core-Brand Strategy

GM Draws Support From Chevy, B-P-G Dealers for Core-Brand Strategy

GM-AvtoVAZ to Discontinue Second Shift

GM-AvtoVAZ to Discontinue Second Shift

GM Holden Puts Brakes on Cadillac’s Return Down Under

GM Holden Puts Brakes on Cadillac’s Return Down Under

Jimmy Gray Chevrolet’s BDC Helps Spur New-Vehicle Sales

Jimmy Gray Chevrolet’s BDC Helps Spur New-Vehicle Sales

Cadillac Converj Prompts Branding of Chevy Volt Electric Propulsion System

Cadillac Converj Prompts Branding of Chevy Volt Electric Propulsion System

byJames M. Amend

GM Moving Tools From Struggling Suppliers

GM Moving Tools From Struggling Suppliers

GM Brazil May Cut Shift in Q1

GM Brazil May Cut Shift in Q1

byDavid E. Zoia

GM Trims 2009 U.S. Sales Outlook to 10.5 Million Units

GM Trims 2009 U.S. Sales Outlook to 10.5 Million Units

byJames M. Amend and Byron Pope

GM’s Cowger Confident Labor Deal Will be Reached

GM’s Cowger Confident Labor Deal Will be Reached

byDavid C. Smith

Suppliers to Confront Challenges Posed by Q1 Production Cuts, GM Exec Predicts

Suppliers to Confront Challenges Posed by Q1 Production Cuts, GM Exec Predicts

byJames M. Amend

GM Admits Attempts to Groom Saturn Unsuccessful

GM Admits Attempts to Groom Saturn Unsuccessful

byJames M. Amend

’10 Buick LaCrosse ‘Next Step’ in GM Division’s Revitalization

’10 Buick LaCrosse ‘Next Step’ in GM Division’s Revitalization

byJames M. Amend

GM Confirms Pontiac G8 ST Dead; Other Derivatives Still on Track

GM Confirms Pontiac G8 ST Dead; Other Derivatives Still on Track

byJames M. Amend

Buick Marketers Take Cues From Cadillac Revival

Buick Marketers Take Cues From Cadillac Revival

byJames M. Amend

Can't Anyone Handle the Truth?

Can't Anyone Handle the Truth?

Look at the Real Rick Wagoner

Look at the Real Rick Wagoner

Dealers Build Homes for Needy

Dealers Build Homes for Needy

GM Holden Confirms Small-Car Project; Oz to Provide Financial Aid

GM Holden Confirms Small-Car Project; Oz to Provide Financial Aid

GM Hopes Redesigned Chevy Equinox Can Overcome Economic Woes

GM Hopes Redesigned Chevy Equinox Can Overcome Economic Woes

byJames M. Amend

GM Holden Chief Sees Future for Auto Maker, Despite Industry Gloom

GM Holden Chief Sees Future for Auto Maker, Despite Industry Gloom

Ellen Kullman Resigns GM Board Seat to Focus on DuPont Duties

Ellen Kullman Resigns GM Board Seat to Focus on DuPont Duties

GM Holden to Partner With Coskata to Produce Cellulosic Ethanol in Oz

GM Holden to Partner With Coskata to Produce Cellulosic Ethanol in Oz

Camaro Concepts Stoke Creativity

Camaro Concepts Stoke Creativity

10 Ways to Improve Industry

10 Ways to Improve Industry

byPeter Brandow

And If I Were the Car Czar

And If I Were the Car Czar

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