Automakers

Gut it out or cut your losses and run? That's the fundamental question BMW AG executives were mulling last month following the company's shakeup at the top.Up for debate was whether the German automaker should follow the Renault model - when the going got tough, it bailed on the U.S. market and sold its American Motors Corp. subsidiary to Chrysler Corp. (which subsequently rode Jeep all the way to

byDavid E. Zoia